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    AdServerSite.com What is the difference between an ad network and an ad server?

    What exactly is the distinction between an ad network and an ad server? To distinguish between an ad network and an ad server, keep in mind that ad networks (as well as publishers and advertisers) use an ad server as part of their operations. Ad servers are in charge of ad administration...
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    AdServerSite.com What are the advantages of diversifying your advertising platforms rather than relying on a single platform?

    Diversifying your advertising channels can have various advantages, including: Reach a Larger Audience: Each ad platform has a different user base. When you use numerous platforms, you can reach a larger and more diversified audience than if you only used one. Optimize for Specific Goals...