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BSF Senior Staff
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To monetize your Facebook page videos through Facebook's in-stream ads, you need to meet Facebook's Partner Monetization Policies and specific eligibility requirements for in-stream ads.

Requirements to Earn from Facebook Videos​


  1. Page Eligibility
    • Your Facebook page (not profile) must have at least 10,000 followers.
  2. Video Watch Time
    • You need at least 600,000 total minutes (10,000 hours) of watch time in the last 60 days.
    • This watch time includes on-demand videos (not live streams) and can include Reels, Live, and longer videos.
  3. Video Length
    • Videos must be at least 1 minute long to be eligible for ads.
    • For mid-roll ads, videos must be at least 3 minutes long.
  4. Other Conditions
    • Your page must be in an eligible country.
    • You must follow Facebook’s Community Standards and Partner Monetization Policies.
    • You need to enable in-stream ads on your videos in Creator Studio.

Best Strategy to Earn from Facebook Videos


  • Focus on creating 3-minute+ engaging videos (to allow mid-roll ads).
  • Post consistently to increase watch time.
  • Use Facebook Reels since they also contribute to the 600,000 minutes requirement.
  • Encourage engagement (likes, shares, comments) to increase reach.

Optimizing your content strategy



To optimize your Facebook video content strategy for monetization, focus on content quality, engagement, and consistency. Here’s a step-by-step guide:




1. Content Strategy: What to Post?


Create Engaging & Valuable Content


  • Focus on entertainment, education, or trending topics in your niche.
  • Use eye-catching thumbnails and captions to boost watch time.

Use a Mix of Video Types


  • Long-form videos (3+ min) → Enable mid-roll ads.
  • Facebook Reels (short videos) → Help reach 600,000 minutes faster.
  • Live Streams → Also contribute to watch time.

Post Consistently


  • Upload at least 3-5 videos per week.
  • Create a content calendar to plan your posts.



2. Boost Engagement: More Views & Shares


First 10 Seconds Matter!


  • Hook your audience with a strong intro to prevent skipping.
  • Example: Start with an intriguing question or problem.

Call-to-Action (CTA)


  • Ask viewers to like, comment, and share to boost engagement.
  • Example: “What do you think? Comment below!”

Leverage Facebook Groups & Cross-Promotion


  • Share your videos in relevant groups.
  • Collaborate with other pages for shoutouts.

Use Trending & Relevant Hashtags


  • Helps increase reach and visibility.



3. Improve Video Watch Time & Retention


Use Storytelling & Fast-Paced Editing


  • Keep cuts dynamic and avoid long pauses.
  • Add captions for viewers who watch without sound.

Upload High-Quality Videos


  • Use HD (1080p or higher) for better ranking.

Create Playlists


  • Helps keep viewers watching multiple videos in a row.



4. Monetization Readiness: Track Your Progress


Check Eligibility in Creator Studio


  • Go to Facebook Creator Studio → Monetization and track progress.

Enable In-Stream Ads


  • Once eligible, turn on monetization for your videos.

Diversify Income Streams


  • Sell merch, get brand sponsorships, or offer paid subscriptions via Facebook Stars.

5. Promote Your Content to Go Viral


Share on Other Platforms (Instagram, WhatsApp, YouTube)
Engage with Comments to build a community
Use Facebook Ads (if budget allows) to boost reach
 

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